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Posts tagged ‘social media’

Maximizing Social Media Strategies

Engage, connect, and network with the social media networks or channels that fit your audience.

 

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Different generations prefer different types of social media.

 

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Source:  Business Insider

 

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Social media tools are mobile and web technologies, e.g. Facebook, Linkedin, and Twitter.

 

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Media technology promotes social networking, using already existing contacts to meet new people as potential social or business links.

 

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Facebook has 70,000 users, 3 million daily page views and 90 million monthly page views.

Jorgen Sunberg outlined Top 10 Facebook Fan Pages for Job Seekers.

 

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Twitter is an information network, an online social networking service, and a microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as “tweets”.   According to Twitter,the # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize messages.”  There are a variety of job search and social medial Twitter accounts.

 

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LinkedIn is the world’s largest professional business-oriented social networking service with over 175 million members and growing rapidly.

There are different reasons to use LinkedIn –

  • Networking – Connect with professionals
  • Recruitment
  • People, company, and industry research
  • Job Email Alerts
  • Discussion groups
  • Branding
  • Job Search
  • Interview preparation
  • College or field of study research – LinkedIn for Education

Source:  Here are screenshots from the Implementing Effective Social Media Strategies Roundtable Workshop NCDA 2015 Conference.

To get more information about the Implementing Effective Social Media Strategies, send an email to careerandsocialmedia@gmail.com.  Add the subject line “Career Social Media NCDA”.

Career Social Media connect on Instagram and Tumblr!

Careerandsocialmedia.com has Instagram and Tumblr channels/ networks that broadcast information about –

  • Career development
  • Social media
  • Job search

instagram

Instagram

Instagram is an online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms, such as Facebook, Twitter, Tumblr and Flickr. (Wikipedia)

omnichannel

Career Social Media has a variety of career, job search, and social media Instagram graphics.

The Omnichannel graphic lists to an interactive image that highlights all of the Career Social Media networks/ channels.

How to Sign Up for Instagram

To Sign-Up for Pinterest, use the Wikihow How to … Instagram articles –

Tumblr

Tumblr is a microblogging platform and social networking website allowing users to post text, photos, quotes, links, music, and videos to a blogging platform.

 

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Career Social Media introduces different career, job search, and social media Tumblr topics.

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On the Archive page, you see thumbnails of all of the Tumblr graphics and posts.

How to Sign Up for Tumblr

To Sign-Up for Tumblr, use the Wikihow How to Tumblr articles –

Follow us on Instagram and Tumblr.

Twitter – A Gold Mine for Job Seekers

tweetfuture360

Twitter is an information network, an online social networking service, and a microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as “tweets”.

How to create a Twitter account

Here are links to create Twitter account –

Twitter uses Hashtags.

According to Twitter, “the # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize messages.”

Get detailed information about hashtags at https://support.twitter.com/articles/49309-using-hashtags-on-twitter#

Twitter – Job Advice

Other Twitter Accounts– Job Search

NACE created a Career Counselor’s Guide to Twitter in the job search.

Learn more about the different social media channels or networks.

Use Social Media to Focus Your Career Search

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Social Media promotes social networking, the process of using already existing contacts to meet new people as potential social or business links.

Social Media helps you –

  • Provide immediate feedback
  • Provide 24/7 access to needed information and resources
  • Engage and connect with clients, students, customers, family, and friends,
  • Create environments or Personal Learning Networks where you can collaborate
  • Express critical thinking, innovation, and creativity

What is the focus of social media tools?

According to Michael Wu, Ph.D., two major types of media tools: Social Networks and Online Communities.

  • Social Networks are built upon pre-established relationships. People maintain old relationships and add new relationships to expand the network.
  • Online Communities are a virtual community of members or people that use the Internet to interact, communicate, or pursue shared interests.

Examples of Social Media Tools

Here are the examples, highlights, descriptions, illustrations, and contact information of social media resources –

  • Resource One: Facebook
  • Resource Two: Google+
  • Resource Three: Twitter
  • Resource Four: Linkedin
  • Resource Five: Hootsuite
  • Resource Six: Graphics – Infographics & Pinterest
  • Resource Seven: Evernote – note taking and archiving software
  • Resource Eight: Slideshare – document, PDF, video and webinar
  • Resource Nine: Issuu – digital publishing platform
  • Resource Ten: Prezi – cloud-based presentation software
  • Resource Eleven: Scribd – web and mobile device online library
  • Resource Twelve: Wordle – word cloud generator software
  • Resource Thirteen: Blogs – Blogger and WordPress
  • Resource Fourteen: MOOC

Resource One: Facebook

Facebook has 70,000 users, 3 million daily page views and 90 million monthly page views.

Bloghubspot.com has an excellent tutorial and video on how to set up a Fan Page –

Jorgen Sunberg outlined Top 10 Facebook Fan Pages for Job Seekers – http://theundercoverrecruiter.com/top-10-facebook-fan-pages-job-seekers-and-career-minded-folk/

  1. Career Savvy
  2. com Job Searching
  3. Tim’s Strategy
  4. Expat Coach Megan
  5. Punk Rock HR
  6. Personal Branding Guy
  7. Keppie Careers
  8. Windmill Networking
  9. Wise Man Say
  10. The Undercover Recruiter

NACE created a Career Counselor’s Guide to Facebook in the job search.

Hollandcodes.com uses Facebook to display information about a variety of career development and social media topics.

Read more in Master Social Media 101

Career Development and Social Media Converge

New Holland Codes Network

New Mission, Vision, & Web Sites

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Digital learning and media technology are impacting the delivery of career development resources. There must be a convergence and synchronization of career development principles with today’s electronic media.

The Holland Codes Resource Center has developed a new mission, vision, and web sites.

  • New Mission – Provide career development and social media resources engaging, connecting with digital learners utilizing printed, web-based tools and technology
  • New Vision – Motivate, inspire, and empower people to have an awareness of their full potential
  • New Web Sites – Promote the convergence of career development and social media concepts

Hollandcodes.com

hollandcodeProduct Specialists »

Holland Codes related printed career tests, online career tests, books, downloads, digital courses, and other resources –

Career-Social-Media.com

Best career products »

Career-social-media.com Career-social-media.com – Our Career and Social Media Resource Center provides information about career, college major, job search, and social media resources.

homepage

Members get access to –

Here are videos that provide an overview of the resource center –

New Store

Explorecareersandcollegemajors.com »

Navigate the Explore Careers & College Majors store.  Here is our list of resources –

Visit our new web sites to see how career development and social media converge.

Reaching Millennial Generation – Step One Awareness

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Building awareness improves trust.  Knowledge of a generation’s unique characteristics is the first step in communicating, engaging, and communicating with that generation.  Understanding these differences will assist us in helping Millennials reach their educational and career goals.

Millennial Generation

The latest Census reports that Millennials 18-34 make up 23 percent of the U.S. population.  Here are some characteristics of Millennials –

 Technologically sophisticated: Digital natives, Native speakers, Nets, Internet generation, iGeneration and Nintendo digital generation

Optimistic: Generation Y and Sunshine generation, an inclusive and hopeful generation

Other names: Echo boomers, the boomlets, the Nexters and Generation N

 Generation C: Connected, communicating, content-centric, computerized, community-oriented, always clicking

 Connected: watching online video (27%), visiting social networking/blog sites (27%), owning tablets (33%) and using a smartphone (39%) connectivity through text messaging, instant messaging, blogging (Web logs, My Space) and video gaming are familiar to most Millennials

 Confident: They are motivated, goal-oriented, and confident in themselves and the future.

 Diverse: Millennials are the most racially and ethnically diverse generation in the whole world.

 Conventional: Respectful to the point of not questioning authority.

 Multitasking is a way of life”. Multitasking is “information handling and communicating with hand-held gadgets while doing daily activities using multiple media simultaneously, using computers and the Internet at the same time as video games, print media, music, and the phone

More highly educated when ranked with other generations at comparable ages. More than half of Millennials have at least some college education (54%), compared with 49% of Gen Xers, 36% of Boomers and 24% of the Silent generation when they were ages 18 to 28.

 Net Generation: Leveragers of technology, customizers, scrutinizers, entertainment seekers, collaborators and innovators

 Special: Have always been treated as special and important.

Sheltered: Highly protected as children.

Team-Oriented: They are group oriented rather than being individualists.

Achieving: Grade points are rising with this generation and crime is falling.

Pressured: Tightly scheduled as children and used to having every hour of their day filled with structured activity.

Next, Generation Z

This is part of Tweet Future Goals, a new program that will provide social media tools to help people reach their goals.

Career Tool to Motivate and Inspire

Motivational & Inspirational Career Guide

 

The Motivational and Inspirational Career Guide shows that we are in a race to reach our career goals. 

The guide is a step-by-step tool to explore 3 steps in the career planning process.

The guide motivates you to let you know that –

  1. You are special and unique.
  2. You are reaching to obtain a specific destiny, purpose, calling, or occupation.

Motivational and Inspirational Career Planning

 

The guide has step-by-step tools to explore the steps in the career planning process.

Before beginning your journey,

  • Read Inspirational Principles.
  • Look over the Inspirational Career Keys.
  • Download the Inspirational Guide.

Step One – Awareness, Knowledge, and Assessment

You can use the guide with a variety of assessments.

You will gain insight into your interests, abilities, skills, and values.

 

Step Two – Exploration, Problem Solving, and Goal Setting

You will perform occupational research –

  • Identifying potential careers
  • Narrowing career options
  • Researching training options
  • Determining training program – college, university, or apprenticeship

Step Three – Career Planning

You will put what you know into action –

  • Conducting information interview
  • Completing career shadowing
  • Executing a job search strategies
  • Writing resume
  • Practicing interview techniques
  • Participating in internship / volunteer experience

The guide is a step-by-step tool to explore careers and college majors.

  • Use the course to pinpoint interests, abilities, skills, talents, and values.
  • Discover who you really are and understand your likes, dislikes, and interests.
  • Match your likes, interests, skills, and personality styles to careers.
  • Find training programs that are a match to the careers that they are interested.
  • Motivate you as you explore careers and college majors.
  • Succeed in planning a career.

The Motivational and Inspirational Career Guide has 2 sections –

  • Awareness, Assessment, and Knowledge Guide
  • Guide to Career Exploration and Planning

Awareness, Assessment, and Knowledge Parent, Teacher, and Adult Guide outlines the process of selecting a career assessment.  The selection process includes –

  • Introduction to Career Planning
  • Steps to Self Awareness
  • Tools To Assess Self Awareness
  • Selection of a Career Assessment or Test
  • Career Test Checklist

 

Guide to Career Exploration and Planning

The Guide to Career Exploration and Planning is for teens or adults who
need a manual that will guide them through the steps of career planning
process.

The topics included in the Guide are –

  • Career Planning Map
  • Self-Analysis, Self Awareness, or Self Assessment
  • Career Exploration Tools
  • College Major Exploration Tools

Career exploration tools provide the following information –

  • Overview
  • Skills
  • Values
  • Outlook
  • Earning
  • Interest Profile
  • Working Conditions
  • Contact Info
  • Areas of Study

College exploration resources lists the following facts –

  • Location of School
  • Majors Areas of Study
  • Name of School
  • Size and Cost
  • Region in the USA
  • Type of School

The Motivational and Inspirational Career Guide is a digital course that is available 24/7.  You get access to downloads, videos, and web site.

Infographic

Here is an infographic to give an overview of the Motivational and Inspirational Career Guide.

 

Click on the link to see a larger version of the infographic.

Read more about the Motivational and Inspirational Career Guide.

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