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Engage, connect, and network with the social media networks or channels that fit your audience.




Different generations prefer different types of social media.



Source:  Business Insider


Social media tools are mobile and web technologies, e.g. Facebook, Linkedin, and Twitter.




Media technology promotes social networking, using already existing contacts to meet new people as potential social or business links.




Facebook has 70,000 users, 3 million daily page views and 90 million monthly page views.

Jorgen Sunberg outlined Top 10 Facebook Fan Pages for Job Seekers.




Twitter is an information network, an online social networking service, and a microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as “tweets”.   According to Twitter,the # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize messages.”  There are a variety of job search and social medial Twitter accounts.




LinkedIn is the world’s largest professional business-oriented social networking service with over 175 million members and growing rapidly.

There are different reasons to use LinkedIn –

  • Networking – Connect with professionals
  • Recruitment
  • People, company, and industry research
  • Job Email Alerts
  • Discussion groups
  • Branding
  • Job Search
  • Interview preparation
  • College or field of study research – LinkedIn for Education

Source:  Here are screenshots from the Implementing Effective Social Media Strategies Roundtable Workshop NCDA 2015 Conference.

To get more information about the Implementing Effective Social Media Strategies, send an email to careerandsocialmedia@gmail.com.  Add the subject line “Career Social Media NCDA”.

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